Loading...

Course Description

In law, as in many aspects of life, the ability to persuade is a key skill to success. In this course, you will discover that this is a skill you can develop. You will explore the universal and foundational principles of persuasion, principles used in law, in business, and in other areas.

You will examine how attorneys use persuasion in written documents to win a lawsuit involving a company they represent. You will also apply a formula designed to gauge the accuracy of the conclusion an attorney will ultimately attempt to prove is right. By the end of this course, you'll be able to identify the three modes of persuasion and recognize when they're being used in a legal argument, in business, and in other contexts.

Faculty Author

Michelle Whelan

Benefits to the Learner

  • Explore universal persuasive principles
  • Examine how lawyers create a persuasive document
  • Reframe the legal paradigm for use in business

Target Audience

  • Business leaders
  • Paralegals
  • Law clerks
  • Current and aspiring law students
  • Law enforcement professionals
  • Attorneys and judges
  • Law firm consultants
  • Public and nonprofit professionals
  • Compliance and risk management professionals
  • Anyone looking to work effectively with legal professionals

Applies Towards the Following Certificates

Loading...

Enroll Now - Select a section to enroll in

Type
2 week
Dates
Apr 22, 2026 to May 05, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $999.00
Type
2 week
Dates
Jul 15, 2026 to Jul 28, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $999.00
Type
2 week
Dates
Oct 07, 2026 to Oct 20, 2026
Total Number of Hours
10.0
Course Fee(s)
Regular Price $999.00
Type
2 week
Dates
Dec 30, 2026 to Jan 12, 2027
Total Number of Hours
10.0
Course Fee(s)
Regular Price $999.00
Required fields are indicated by .